Project details
Category
Art Direction, Digital Product Design, UX
Proposal for Star Alliance-
User Experience- From simple wireframing on paper to a complicated final path through the entire app to create a pleasing and fun experience for travellers to keep track of time and play with city visuals.
Concept Design- Conceiving the proposal of an app which lets the user keep track of multiple time zones and rewards the them for their loyalty to Star Alliance.
Visual Design- Branding through color, typography, and layout to guide the user through all phases of the app.
Initial quick wireframing using 3d visuals- I started with a quick wireframe excersize using paper smartphones, pencil, and string to show the path
Wireframming the log in process with very basic shapes and no color to get to the heart of the functions
Wireframming the log in process with very basic shapes and no color to get to the heart of the functions
register/log in
adjusting time on the clock
adding cities to the clock
downloading city screens
Three city screens
Two city screens
Three key screens
User Personas- Four possible users were created to inspire the experience necessary to fulfill multiple types of travelers. They range from heaver user to light user and explain the various features each may really love, or not necessarily use within the app.
User Personas- Four possible users were created to inspire the experience necessary to fulfill multiple types of travelers. They range from heaver user to light user and explain the various features each may really love, or not necessarily use within the app.
Style Sheets created for visual design consistancy throughout the app
Style Sheets created for visual design consistancy throughout the app
Style Sheets created for visual design consistancy throughout the app
Style Sheets created for visual design consistancy throughout the app
